A practitioner,
not a coach.
Shazad runs Semper Care, a registered, CQC-rated Good domiciliary care brand in England. The course Home Care Growth sells is the operating method he built to scale it. Everything he teaches, he does.
For the scanners.
If you are here to check the credentials before scrolling, here they are.
Shazad registered and built Semper Care from a standing start. He remains the registered owner today.
Inspected and rated Good by the Care Quality Commission. Last review: 6 July 2023. Read the report →
Semper Care operates across multiple locations in England. The policies, templates and operating rhythm you learn are the ones that keep standards consistent everywhere.
Every lesson and every template is something Semper Care uses. If it does not work in practice, it is not in the course.
Why the method exists.
This is the story behind why Home Care Growth exists. It is not a pitch. It is the honest version of how a domiciliary care brand became the method you are about to buy.
What he saw first
Shazad didn’t start by reading books about running a home care service. He started by working in and around the sector long enough to see where the waste sat. Policies nobody read. Rotas nobody trusted. Training that ticked a box but didn’t prepare anyone for a real visit. He didn’t want to rebuild those problems. He wanted to build a service that looked at care the way a good hospital looks at safety: systems that hold, people who are respected, and records that tell the truth.
The decision to register Semper Care was the easy part. The harder question was how to build it so that every policy, every rota, every audit rhythm would hold up under pressure. That question became the work of the first year. It also became the spine of this course.
Building the service the hard way
The first year was every problem a home care owner will recognise: the CQC application that took longer than expected, the first hires who did not last, the policy library that had to be built from scratch because the off-the-shelf packs did not hold up under inspection questioning. He kept notes. Every time something broke, he wrote down what it cost to fix, and the fix itself.
By the time the CQC inspector arrived, the service had a full policy set, a working care planning system, a recruitment pipeline, a functioning on-call and a rhythm of audits. Not because Shazad had read a book about it. Because he had lived every mistake that leads a service to build those things in the first place.
“I didn’t write policies because I was told to. I wrote them because I had already run into the problem they solve, and I didn’t want to run into it twice.” Shazad Mohammed
From service to method
Semper Care was rated Good by the Care Quality Commission. The inspection didn’t go well by accident. It went well because the things an inspector asks about, Shazad had already asked himself. The method behind that rating is the exact same material you get inside Home Care Built to Scale: 60+ video lessons, 260+ policies and procedures, 250+ templates and trackers.
Along the way he has worked directly with other home care owners across England: guiding some through their first CQC application and registration, taking others from surviving to thriving once their operations had stalled, and supporting several through competitive tender writing. That side of the work has been the best possible road-test for the material inside this course. Every lesson has been sharpened against real questions from real owners.
The reason the course exists is simple. Every few weeks a new owner would email Semper Care asking the same questions Shazad had asked himself years earlier. He got tired of replying in fragments. So he wrote it all down, filmed the lessons, and built the one resource he wished had existed when he started.
Semper Care registered
No office, no staff, no clients. A CQC application in progress, a phone, and a clear view of the service Shazad wanted to build.
The systems get built
First care workers hired, first clients onboarded, first full policy set written, first audit cycle in place.
CQC rating: Good
Rated Good across all five key questions. Last review: 6 July 2023. Public record on cqc.org.uk →
Running about 9 to 10 hours a week
Semper Care runs on systems, not on Shazad. Most weeks he is involved for nine to ten hours, mostly on leadership and quality, while the registered manager and office team handle day-to-day operations.
The resource he wishes had existed.
There is no shortage of home care advice online. There are Facebook groups, template packs of questionable provenance, and expensive mentorships sold by people who have not run a service in a decade. What there was not, for a long time, was a single resource written by someone actively running a CQC-rated Good domiciliary care service that taught both the building and the running of it honestly.
Home Care Built to Scale is that resource. Pillar 01 is the application and set-up. Pillar 02 is the operation: people, care, the engine room. Pillar 03 is growth: local authority tenders, private clients, pricing, leadership, stepping back. The content is taught in Shazad’s voice because the goal is not to sound polished. The goal is for you to know what he would actually do.
The three 1:1 calls exist for the same reason. Three checkpoints across your first 12 weeks, each at a moment where a video call with someone who has been there saves weeks of wrong direction. The course is built around those calls.
Nine hours a week, mostly on quality.
The honest answer to “what does a CQC Good home care service actually look like for its owner” is unglamorous. Shazad typically works on Semper Care about nine to ten hours a week. The registered manager runs the service. The office team runs the schedule, the payroll, the compliance calendar and the family communication. His job is leadership, quality, and the problems nobody else should have to decide on alone.
The purpose of saying this out loud is not to sell a lifestyle. It is to prove the systems work. The course exists because the systems are teachable. If the owner of the business can step back to nine hours a week and the rating stays Good, the systems are worth writing down.
What to expect from Shazad on each call.
Three checkpoints across your first 12 weeks, booked at the points that make the biggest difference. You bring the work. He pressure-tests it and tells you what he would change.
Your first call. Shazad walks you through how to use the course, points you to the right starting modules, and sets a 30-day target with a clear CQC application milestone at the end.
Four weeks after onboarding. Shazad reviews the documents you’ve prepared, confirms you’re ready to submit your CQC application, and orders the next set of priorities.
Week 12, before you sit your CQC fit person interview. Shazad walks through what to expect on the day, reviews your registration documentation line by line, and runs you through a mock interview using the questions CQC is most likely to ask.
Now you know who you’re learning from.
One payment of £2,499. Lifetime access. Three calls with the founder of a CQC Good service. No upsells, no tiers, no urgency timer.
The home of Home Care Built to Scale. The programme for domiciliary care owners and registered managers operating in England, under CQC.